Metro WaterShed Partners
The Metro WaterShed Partners is a coalition of more than 40 public, private and nonprofit organizations engaging in educating Twin Cities residents on protecting and enhancing Minnesotas water resources. The mission of the Metrpo WaterShed Partners is to promote a public understanding that inspires people to act to protect water quality in their watershed. This award-winning partnership cooperates through educational projects, networking, and sharing resources.
Through our metro media campaign and other outreach and education activities, our goal is to help protect and restore water resources throughout the Twin Cities metropolitan area.
- Voiced by outdoor journalist Ron Shara, our 30-second public service announcement Rubber Duckies encourages homeowners to protect water resources by reducing home sources of water pollution. This PSA played over 420 times on cable television throughout Minnesota this fall, and has been requested by 22 Minnesota cities along with other municipalities from across the Midwest for reproduction. View Rubber Duckies
- Our water quality protection ads in The Scoop magazine ran in early spring and early fall 2006 and reached 14,000 homes. Similar on-air ads on WCCO radio played 72 times in May 2006, and are scheduled for rebroadcast this Spring.
- A Metro WaterShed Partners web site Minnesota Water: Lets Keep It Clean! received 143,622 hits last year alone. The web site is an educational resource for water-quality information, updates, and seasonal tips for better water quality.
- In 2006, we also distributed over 50,000 flyers of stormwater management practices and gardening-for-clean water coupons at the Minnesota State Fair.
To learn more about Metro WaterShed Partners and our past and current activities, visit the partnerships web site.